Words and strategy that make mission-driven brands sound as good as they make people feel.
You’re here to make your mark. Sure, that means selling your thing, but if you’ve landed here, clearly you’re thinking bigger. Beyond profits, beyond next sales quarter, you know you also want to build your platform to do something impactful.
Small marketing team in the weeds? Founder trying to be CEO, COO and CMO all at once? I’ve been there, and when you’re juggling so many demands, maybe the actual words you’re using in your marketing — or the strategy behind them — seem like the last thing you have time to devote brainspace to.
Yes, you need stand-out creative to grab somebody’s eye. But if your words fall flat, you may be turning people away before you have a chance to show them what you’re really about. That’s where I come in.
What I do
I help you own your unique brand story and leverage the power of great copy to reach more people and turn them into repeat customers. Whether it’s taking emails to the next level, or making your website sound better and sell more, my goal is to help you run high-conversion marketing strategies with the same level of intentionality you put into creating your business.
Marketing messaging & content strategy for brands who give a damn
Website & launch copy for socially-conscious companies and individuals
Email marketing & customer journey mapping that grows your list, drives conversions + builds loyalty
Hi, I’m your go-to wordsmith and mission-driven brand strategist, Margot.
I help ethically-run, socially conscious brands find their voice and tell their stories to the people who need to hear them. Think of me as your key to authentic, conversational copy that generates sales and gets people ecstatic about championing your brand – so you can focus more on your mission and less on marketing it.
Like you, I’m happiest when I feel like my work is making an impact. For me, that means going beyond delivering kick-ass copy to be a true team player, thought partner, and always-on cheerleader for your brand.
Let me help you maximize your impact.
Brand Strategy
Positioning / Messaging
Brand Voice Guide
ESG Campaign Concepting
Copywriting
Website, Product & Ad Copywriting
Email funnels
Ongoing Email Marketing
Content
Content Pillar Strategy
Thought Leadership & ESG Content Development